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Tuesday,March 19th, 2024

3:30 PM – 5:00 PM

SUNY New Paltz

CSB (Coykendall Science Building) Auditorium


This FREE event is a collaboration between the Ulster County Resource Recovery Agency and Brett Barry, SUNY New Paltz Professor. The film is approximately an hour long and will include an introduction to UCRRA services as well as a Q&A session with UCRRA’s Recycling Educator, Tanesia White at the end. FREE resources on food waste reduction and composting will be available. If you have any questions, please reach out to twhi@ucrra.org.

We all love food. As a culture, we devour countless cooking shows, culinary magazines and foodie blogs… So how could we possibly be throwing nearly 50% of it in the trash?


About the Film:

Filmmakers and food lovers Jen and Grant dive into the issue of waste from farm, through retail, all the way to the back of their own fridge. After catching a glimpse of the billions of dollars of good food that is tossed each year in North America, they pledge to quit grocery shopping cold turkey and survive only on foods that would otherwise be thrown away. In a nation where one in 10 people is food insecure, the images they capture of squandered groceries are both shocking and strangely compelling. But as Grant’s addictive personality turns full tilt towards food rescue, the ‘thrill of the find’ has unexpected consequences. Featuring interviews with TED lecturer, author and activist Tristram Stuart and acclaimed author Jonathan Bloom, Just Eat It looks at our systemic obsession with expiry dates, perfect produce and portion sizes, and reveals the core of this seemingly insignificant issue that is having devastating consequences around the globe. Just Eat It brings farmers, retailers, inspiring organizations, and consumers to the table in a cinematic story that is equal parts education and delicious entertainment.




  • Running Time: Educational cut 50 min
  • Director: Grant Baldwin
  • Producer: Jenny Rustemeyer
  • Executive Producers: Melanie Wood (Stranger Productions), Murray Battle (Knowledge Network)


  • Best Documentary – Leo Awards
  • Best Documentary Director – Leo Awards
  • Best Documentary Musical Score – Leo Awards
  • Audience Award – CPH:DOX
  • VIFF Impact Award – Vancouver International Film Festival
  • Emerging Canadian Filmmaker & Top 20 Audience Choice – Hot Docs
  • People’s Choice Award – Calgary International Film Festival
  • Best Canadian Documentary – Edmonton International Film Festival
  • Must See BC Winner & Runner Up Most Popular Documentary – Vancouver International Film Festival
  • Best Canadian Feature – Planet in Focus
  • 2015 Festival Choice – One Earth Film Festival
  • Best Environmental Film – Sedona International Film Festival
  • Grand Jury Prize – Yale Environmental (EFFY)
  • Best Documentary – Lake Erie Arts and Film Festival
  • Top 20 Audience Choice – IDFA
  • Top 20 Audience Picks – Hot Docs
  • Runner Up Most Popular Documentary – Vancouver International Film Festival
  • Finalist – CINE Golden Eagle Award (Nonfiction Content, Feature – Environment and Science)
  • Finalist – James Beard Awards (Documentary)
  • Finalist – Scripps Howard Award for Environmental Reporting